practice management

How to Communicate with Insurance Companies in 2017

Jazz great Charles Mingus once noted that “anyone can make the simple complicated—what’s really...

Can Your Clinic’s Environment Reduce Patient Anxiety and Stress?

Despite modern advances in painless dentistry, patient anxiety continues to be an ongoing concern...

Why Isn’t the Staff Trained?

Over the last few years, I’ve had many conversations with dentists who complain that...

Innovation Center to Showcase the Latest Dental Technology

The West Virginia University (WVU) School of Dentistry will partner with the Center for...

Add Video to Your Marketing Strategy

Using digital technology and social media for marketing is nothing new. Whether the content...

3M Scanner Now Connects to Dentrix

Dentists who use 3M’s True Definition Scanner now can place a record of their...

Use Lead Validation to Attract More New Patients

Dental practices engage in online lead generation marketing such as search engine optimization and...

Why Native Advertising Is a Value-Rich Marketing Option

Change and disruption have become the hallmarks of the digital advertising space. In this...

Integrate Your Marketing to Improve Your Results by as Much as 81%

Direct mail marketing as we know it has been around for more than a...

Why Dentists Have Bad Months

Probably every dentist has had months when the phone just wasn’t ringing. There’s a...