practice management

How to Improve Web Search Rankings for Your Dental Practice

Search engines continuously upgrade their algorithms to enhance the user experience (UX). To this...

Rethink Your Practice’s Marketing Approach

A marketer’s job continues to evolve with multiple marketing tactics to consider. As the...

Top 5 Social Media Tips for Promoting Your Practice

Social media can be a fantastic way to reach new patients and to keep...

Dentistry Faces a New Economic Climate

There once was a time when a single practitioner could hang up a shingle...

Why a Newsletter Can Be Successful for Dentists

This is a response to “Direct Mail Marketing Wastes Time and Money” by Dr....

Monitor Your Practice’s “Vital Signs” to Ensure Growth

There are many indicators you can use to evaluate the health of your practice....

Don’t Fear a HIPAA Audit—Fear Being Uninformed

Your healthcare records are under attack. It seems like we read about another data...

Use Online Video to Build Your Dental Brand

In an era where consumers have multiple media choices just a click away, video...

Target New Neighbors to Grow Your Practice

Where have all the good neighbors gone? It seems that as we become busier,...

Image Advertising Attracts Long-Term Patients

Advertising is as old as a merchant in ancient Babylonia crying out the value...