marketing

Unique Marketing Ideas for Dentists

Staying abreast of new marketing trends and devising unique marketing ideas can help your...

The Right Time to Market Your Dental Practice

Marketing is about timing, right? Yes… but maybe not in the way you might...

3 Ways to Use Demographics in Your Marketing Plan

Using demographics as part of your marketing plan can help your dental practice cut...

The Rule of 40–40–20

Have you ever been solicited by an “online marketing“ company that claims “we are...

Examples Of Brilliant Dental Advertising

Without a doubt, the success of any dental practice is determined by the quality...

Are Discounts Always the Best Way to Drive New Business?

Discounts are a popular marketing strategy that dental practices often rely on to lure...

3 Ways To Turn New Movers Into New Clients

With the Fall season upon us and back-to-school routines commencing, new movers are settling...

Light Wave Dental Rebrands as ‘Lightwave’

Lightwave provides world-class business services so dental leaders and dental teams can realize their...

3 Key Factors To Improve Case Presentation

Case presentation is essentially a sales process. Every business has a sales function. Some...

How to Build Trust Through Marketing

In dentistry, reputation matters more than anything. But, how do you let potential patients...