SmileCare Unveils Comprehensive Orthodontics Website



Everything you always wanted to know about braces but were afraid to ask at

TAMPA, FL – (March 7, 2012) SmileCare launched a dedicated website to provide parents and teens in California, Nevada and Texas with a one-stop resource for information on braces. The new site features a teen-friendly Get Connected theme, and engages visitors with informative pages that demystify the complex topic of orthodontics through videos, diagrams, photos and text. Visitors to can learn about indications for treatment, view treatment options, find a local orthodontist, read bios, request an appointment and download money-saving coupons.

“Most parents and kids enter unchartered territory when it comes to braces. Our goal in launching the website is to break down a complex topic into understandable pieces with information in several formats so patients can make informed decisions,” said Dr. Cindy Roark, chief clinical director Coast Dental, the organization that acquired SmileCare last summer. “Parents often ask the age at which a child should first see an orthodontist. We included that in the Frequently Asked Questions section. The American Association of Orthodontists says the answer is age 7 so potential problems can be identified and addressed early.”

The well-organized site is packed with information and diagrams that show why braces may be needed, what supplemental appliances may be prescribed and why, and the availability of special offers and financing options.

The site incorporates a fun tool ( that enables prospective patients to envision their smile with their choice of colored bands. Young patients enjoy showing off their school or team spirit or reflecting a particular season or holiday.

Patients in orthodontic treatment can consult the site for information on home care and guidance on handling braces mishaps and emergencies. That’s helpful if a bracket or wire becomes loose or breaks when the patient handbook isn’t handy.

About SmileCare and Coast Dental

Coast Dental, P.A., with its professional associations, is one of the largest providers of general and specialty dental care in the U.S. with 183 affiliated practices operating as Coast Dental, SmileCare and Nevada Dental Associates in Florida, Georgia, California, Nevada and Texas. Coast Dental Services, Inc. is a privately-held practice management company that provides comprehensive, non-clinical business and administrative services to its affiliated practices. The company is headquartered in Tampa, Florida. For more information, visit