Software Manages Patient Communication

Dentistry Today


Curve Dental’s Curve GRO patient engagement platform maintains all patient communication and patient records in a single database, streamlining workflows and reducing costs while improving the patient experience, according to the company.

“While there are expensive bolt-on patient engagement options in the market, GRO brings significantly new functionality to the industry’s most widely used cloud-based practice management solution,” said Jana Macon, executive vice president of customer success.

“Our approach is striking a balance between the simplicity of a single platform and providing the most important features at a reasonable price,” said Macon.

Curve GRO is designed to deliver better service, reduce cancelations, and improve staff efficiency. It automatically manages patient reminder campaigns and updates the schedule when the patient confirms.

The system delivers two-way conversational texting for patients who may need to change their appointment or ask questions. For patients who do not respond to reminder campaigns, GRO can automatically create tasks in the Smart Action List, allowing the staff to collaborate in real time to triage patient outreach.

A rules-based campaign engine combined with the Smart Action List creates automation, enforces best practices as determined by the practice administrator, and delivers an auditable trail of all activity that occurs, Curve Dental said.

Also, the Smart Action List is customizable, filterable, and dynamic, allowing for group collaboration so staff can triage the list until everything is completed, according to the company.

“By automating patient communications, GRO will dramatically reduce the number of reminder phone calls staff must make, saving time and money while streamlining and simplifying many other key front office tasks,” Macon said.

“With GRO, providers will experience fewer no-shows, less cancelations, and fewer callbacks. Curve GRO inherently fuels teamwork and better organization, eliminating sticky notes, spreadsheets, and other inefficient appointment reminder processes,” Macon said.

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