personalization

New Technology Tracks Direct Mail Marketing Returns for Dentists

Technology can help improve your direct mail marketing program as you strive to stay...

Harness the Power of Storytelling to Improve Your Dental Marketing

You’re serious about marketing your dental practice, and you’ve done your homework. You know...

Three Takeaways Dental Practices Can Learn from Amazon’s Prime Day

Each year, Amazon Prime subscribers look forward to Prime Day, the annual online shopping...

Finding the Right Consultant Requires Due Diligence

Previously, we discussed potential pitfalls awaiting unsuspecting doctors from the dental consulting industry. Three...

Strategies for Enhancing the Dental Patient Experience

How can you use practice management to enhance the patient experience? Follow the guiding...

MicroRNA Offers Clues in Identifying Aggressive Oral Cancer

About 8,000 Americans die of oral cancer each year, according to the Columbia University...

The Top 7 Digital Marketing Predictions for Dental Practices in 2017

2017 is just around the corner, and the big question for dental practices is...

Use Online Video to Build Your Dental Brand

In an era where consumers have multiple media choices just a click away, video...