ADA Releases Annual Report on the Dental Industry

Dentistry Today


The ADA Health Policy Institute (HPI) has released its Annual Dental Industry Report, which distills findings from HPI data collections to provide insight into the state of the dental industry and market trends, as well as future forecasts.

“The dental industry has entered a new normal that is characterized by a growing number of dentists, shifting practice configurations, and an evolving patient landscape,” said Marko Vujicic, PhD, chief economist and vice president of HPI.

The report covers the dental workforce, dental spending, reimbursement rates, shifts in preventive and diagnostic dental procedures, and case studies on shifting consumer behavior. Among its findings: 

  • 32% of dentists were women and 28% of dentists were racial or ethnic minorities in 2018, compared to 23% and 22% respectively in 2008.
  • The number of dentists in solo practices has dropped from 83% in 2007 to 78% in 2017.
  • Dental earnings increased from $192,597 in 2016 to $197,190 in 2017 but haven’t returned to pre-Great Recession levels, when the average general dentist earned $227,147 in 2005.

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