Dental Marketing Veterans Mark Ross and Michael Ventriello Team Up Again to Launch PitchIt DDS

PitchIt DDS
pitchit dds


Mark Ross and Michael Ventriello, the veteran dental marketing experts who joined forces in 2023 to launch dentistry’s first virtual focus group platform, The Virtual Dental Team (VDT), recently teamed up again to introduce PitchIt DDS—an investor presentation creation service specifically for dental start-up companies as well as existing healthcare and technology companies planning to enter the oral-care market.

pitchit dds

Designed to be a complimentary or combined service with VDT, PitchIt DDS is fueled by the combined 50 years dental product and company launch experience and insights that Ross and Ventriello will apply to each pitch deck they create on behalf of dental industry founders and start-ups.

“Dentistry is entering an exciting era of innovation and investment,” said Ross. “However, because there are so many new companies vying for investor funding, it’s more critical than ever for a dental start-up to make a compelling pitch that will stand out from a crowded field and in turn, persuade angel investors, private equity firms and venture capital firms alike to provide the funding needed to propel next level growth.”

The PitchIt DDS presentation creation service can also be used for the following applications:

  • Investor Pitch Decks
  • Sales Presentations
  • Strategic Partner Pitch Decks
  • KOL Lecture Slides
  • Training Presentations

“Mark and I have seen many investor presentations during private fundraising dinners and public “Shark Tank” events where the fund-seeking company’s technology may have had a tremendous potential for improving workflows and patient care, but the pitch fell flat due to a variety of weaknesses in research, branding, messaging, design, and delivery,” commented Ventriello. “Although heavily invested in R&D, many dental start-ups fumble when it comes to making the clear, concise, and compelling pitch needed achieve their fundraising goals. A dynamic investor presentation from PitchIt DDS can help avoid that scenario.”

For more information about PitchIt DDS visit or contact Mark Ross at

About Mark Ross

Mark is the owner and founder of Ross Communications is a leading brand development and marketing agency with more than 30+ years of experience in developing successful branding and marketing campaigns for some of the dental industry’s most innovative companies. For more information, visit

About Michael Ventriello

Widely regarded as the “Dental Product Launch Expert,” Michael is the owner and founder of the PR-forward dental marketing agency Ventriello Communications. He is an award-winning copywriter who specializes in developing strategic marketing communications and public relations programs for game-changing dental products, services, and companies. Michael is also a published author and dental industry pundit. For more information, visit