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Todays Dental News
Marketing Has Changed, and You Need to Change Too
We’ve seen a lot of changes in marketing over the years, particularly in dental...
Todays Dental News
Leverage Social Proof to Grow Your Dental Practice
More than ever before, consumers are turning to the internet to identify dentists they...
Todays Dental News
Market Like Your Life Depends on It Because it Does
I’m a marketer and salesman from my college days. I waited tables, sold suits,...
Todays Dental News
New Mover Marketing Generates Word-Of-Mouth Referrals
Attracting new clients can be a difficult and ongoing challenge for many businesses, and...
Todays Dental News
Five Ways Dental Marketing Can Suck the Life Out of You
As a dental practice owner, you have a lot of responsibilities, from seeing patients...
Todays Dental News
Asking “How Did You Hear About Us?” Might Not Work in the Digital Age
Consider the number of avenues a prospective patient has to find your practice—mailers, referrals,...
Todays Dental News
Do Your Ads Resonate With the Patients You Want?
You’re enjoying a rare opportunity to watch a bit of television with your kids...
Industry News
Advertising Drove Early Beliefs in Oral Hygiene Practices
Conventional wisdom says that brushing your teeth prevents cavities by removing the sticky film...
Industry News
Popular Cereals Cited for Misleading Sugar Claims
The British Dental Association (BDA) has called for sweeping changes to food marketing and...
Todays Dental News
Enhance Traditional Dental Marketing With Digital Strategies
You’ve just spent two-thirds of your monthly advertising budget on 6,000 vibrant postcards that...