Dentapure Sets $1,000,000 Product Donation Goal For NCOHF



(Charlotte, NC – January 2, 2013)  DentaPure® joins National Children’s Oral Health Foundation: America’s ToothFairy® (NCOHF) in a multi-year program benefitting the NCOHF Affiliate Network reaching children in need with critical oral health services.  As part of a Facebook campaign that begins today, DentaPure will donate one dental water treatment product to NCOHF: America’s ToothFairy for every new “Like” at and has agreed to contribute up to 4,000 units, equivalent to $1,000,000 in product. 

The dental water treatment products will be distributed to the NCOHF: America’s ToothFairy Affiliate network of community-based, non-profit programs throughout North America dedicated to providing vital educational, preventive and treatment services for underserved children.

“With so many suffering from this preventable disease, DentaPure is thrilled to support the NCOHF Affiliate network in their efforts to bring happy, healthy smiles to children in need,” stated Michael Jacobson, President of DentaPure. “And now, with a click of a button, anyone can help NCOHF: America’s ToothFairy fight this silent epidemic and improve the lives of vulnerable children through our Facebook page.”

“This donation made by DentaPure will better equip the America’s ToothFairy Affiliate network to meet the growing need for children’s oral health services,” noted Fern Ingber, NCOHF President & CEO. “We are very grateful to DentaPure for their generous commitment and to the Facebook fans who are helping to make this campaign a success.”

Founded in 2006 to address the growing epidemic of pediatric dental disease, NCOHF: America’s ToothFairy supports innovative oral health programming and delivery of comprehensive care to at-risk children through a national Affiliate network of community-based oral health clinics and outreach programs.  Through the generosity of dedicated supporters like DentaPure, NCOHF has delivered over $10 million in direct funding, donated dental products and educational resources to their growing Affiliate network reaching millions of children with vital preventive, restorative and educational oral health services.

About DentaPure
DentaPure is a nationally registered trademark of MRLB International, Inc., which was founded in 1992 to bring the water treatment technology developed by NASA to the dental market. DentaPure designs and produces products to meet and exceed ADA, EPA, FDA and CDC water quality guidelines. DentaPure has been registered with both the FDA and US EPA to be marketed as an antimicrobial with a claim that meets the ADA’s recommendation for dental unit water quality. For more information, visit

About National Children’s Oral Health Foundation: America’s ToothFairy® (NCOHF)
NCOHF: America’s ToothFairy® is a 501(c)(3) nonprofit, dedicated to raising awareness of the #1 chronic childhood illness: pediatric dental disease, facilitating the delivery of comprehensive oral health services and eliminating this preventable disease from future generations.  NCOHF draws on vast national resources to secure and distribute product and financial donations along with innovative preventive programs to a growing network of university and community-based dental clinics, health centers and mobile programs throughout America.  For more information, please visit