Miles Bonham, the seven-year-old musical prodigy captivating millions on social media with his extraordinary musical talents, has collaborated with Colgate to craft a delightful, two-minute original song titled “Brushin’ My Teeth,” specifically tailored for your brushing routine. Miles, boasting a remarkable 2.3 million Instagram followers, showcases his musical prowess by playing eight instruments. He frequently offers a behind-the-scenes glimpse into his song creation, production process, and performances, utilizing his impressive talent and advanced editing software expertise.
Earlier this year, Miles mesmerized audiences by creating an entire beat using only his Colgate toothbrush, resulting in a rapid viral sensation. Inspired by his unique talent, Colgate has joined forces with Miles to transform his beat into an electrifying song, incorporating sounds generated from a range of Colgate’s innovative oral care products. This catchy two-minute composition not only entertains but also serves as a lively and interactive method to encourage kids to adhere to the recommended two-minute brushing routine, instilling a commitment to a healthy smile. This collaboration underscores Colgate’s commitment to promoting healthy habits and fostering enjoyment in oral care rituals.
“The Colgate team is thrilled to be part of Miles’ catchy tune created using sounds from our products,” said Jen Caballero, senior director, oral care, Colgate-Palmolive. “Colgate’s long-standing commitment to promoting healthy smiles includes educating kids and their families on good oral care habits. Partnering with Miles allows us to share this infectious song with everyone, making the whole twice-daily teeth-brushing routine a lot more fun!”
Join in on the fun song of “Brushin’ My Teeth” with Colgate and Miles the Music Kid to upgrade your oral care routine. The full song is available exclusively on Spotify and featured in Colgate’s “2 Mins 2 Fresh” custom toothbrushing playlist.
The behind-the-scenes look at Miles’s process of creating his original track can also be viewed on his Instagram account, @milesmusickid.
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on oral care, personal care, home care and pet nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health through the Colgate Bright Smiles, Bright Futures program, which has reached more than 1.6 billion children since 1991. For more information about Colgate’s global business and how we are building a future to smile about, visit www.colgatepalmolive.com.