Heraeus Announces New Rewards Program

SOUTH BEND, INDIANA, July 26, 2011— Heraeus Kulzer, LLC, the worldwide leader in dental esthetics and overall dental wellbeing, announces a new CIGNA Network Rewards Program® offer only for dentists contracted with CIGNA. Through this program, participating dentists can receive select Heraeus products from the Venus Diamond® and Venus White® product lines free with the purchase of qualifying products.

By taking part in this program, Heraeus joins an extensive list of well-respected dental industry companies that are partnering with CIGNA to give exclusive offers to participating dentists. Discounted merchandise and services include computers, Web-based training programs, office supplies, equipment repairs, and, of course, restorative and whitening products. Here are the specifics on this unprecedented Heraeus offer, valid only through December 31, 2011:

  • Purchase one Venus Diamond® Basic Kit (syringe or PLT), get another Venus Diamond® Basic Kit free!*

*Must Reference Campaign No. 1000803187

  • Purchase 5 Venus White® Pro Patient Kits, get 2 Venus White® Ultra Patient Kits free!*

*Must Reference Campaign No. 1000803188

 Venus Diamond®
The Venus Diamond® Syringe Basic Kit includes one 4-g syringe each of A1, A2, HK2.5, A3, A3.5, B1; a shade guide; directions for use; and samples of  Venus® Supra polishing system and iBOND® Total Etch bonding adhesive. The Venus Diamond® PLT Basic Kit includes ten 0.25-g units of A1, A2, HKA2.5, A3, A3.5, B1; a shade guide; directions for use; and  samples of  Venus® Supra polishing system and iBOND® Total Etch bonding adhesive sample.

Launched in early 2009, Venus Diamond® is a revolutionary nano-hybrid composite offering low shrinkage stress, long-lasting polishability, and perfect color adaptation. Embodying the perfect balance of science and esthetics, it boasts a patented diamond formula, exceptional durability, unique handling, and easy shade matching. The optimized physical properties of Venus Diamond® are ideally suited for both simple and complex anterior and posterior restorations.

Venus White®
The Venus White® Pro Patient Kit includes six 1.2-mL syringes, tray case, and shade guide. The Venus White® Ultra Patient Kit includes 7 upper and 7 lower pre-filled trays. Together with the Venus White® Max in-office treatment, Venus White® Pro and Venus White® Ultra comprise the Venus White® suite of whitening options.

Venus White® Pro offers high-performance whitening at home. Customized trays filled with 16%, 22% or 35% carbamide peroxide strengths lighten a patient’s smile up to 8.4 shades. This mint-flavored formulation contains potassium nitrate to help decrease the sensitivity that is at times associated with bleaching. Available in sleek new packaging, Venus White® Pro is now even better as a stickier, more viscous gel.

Venus White® Ultra is a smart, convenient, entry-level whitening system that can give patients visibly whiter teeth in just 3 days. Seven upper and seven lower disposable trays are pre-filled with mint-flavored, 11.2% hydrogen peroxide gel. Ultra-thin trays are sized differently for the best fit, and are designed to mold securely around each tooth for maximum comfort. This once-a-day, at-home treatment can be used for up to 7 days, with no chair time or multiple visits required.

To redeem these Venus Diamond® and Venus White® offers, products must be purchased from an authorized Heraeus dealer in one transaction, on one invoice, to be submitted with a completed application. To obtain an application as well as complete offer guidelines, call Heraeus customer service at 800.431.1785. For more information on the Venus Diamond® and Venus White® product lines mentioned in this release, call 800.431.1785 or visit www.heraeusdentalusa.com.