Written by Dentistry Today Wednesday, 08 June 2011 13:02
(Wilmington, DE – June 7, 2011) – Dr. Brendan Fay, D.D.S. goes the extra mile for smiles. The Wilmington dentist has won recognition for making pediatric dental services available to uninsured, needy local families in a national contest sponsored by FireFly toothbrush, part of the company’s ongoing Crusade Against Cavities initiative.
“Tooth decay in young children is dramatically on the rise across the country, and of pressing concern in underserved communities,” says Puneet Nanda, President of Dr. Fresh, Inc., maker of the FireFly light-up timer toothbrushes that encourage kids to brush the dentist-recommended time of two minutes. “Dr. Fay and his colleagues at Westside Family Healthcare have really stepped up to the plate to offer dental care to patients who need it most, but cannot afford it.”
Dr. Fay received 10,000 Dr. Fresh toothbrushes to be donated in his name to his charity of choice, the Delaware Oral Health Coalition, an organization that goes into underserved areas and equips Head Start teachers to educate children about oral health. He also attended the American Academy of Pediatric Dentistry 64th Annual Session held last week in New York City, as the guest of Dr. Fresh.
Dr. Fay was nominated for the honor by fellow staff members at Westside Family Healthcare. Said Michele Parker, Dental Office Manager, “Dr. Fay offers full dental services to uninsured pediatric and adults, every day, regardless of ability to pay. You would never know that the office is a 'clinic', as it offers the best dental services available. Dr. Fay goes above and beyond in serving children that would normally be referred out to sedation dentistry, but their parents cannot afford it.”
ABOUT DR. FRESH, INC.Dr. Fresh, Inc., one of the fastest growing oral care companies in the U.S., is the developer of over 250 different quality and cost-effective personal care products. Established in 1998, Dr. Fresh offers quality personal care products from its top-selling Firefly® flashing toothbrush for kids to Binaca® breath freshening products. With broad international business, Dr. Fresh maintains manufacturing facilities in the U.S, China and India. From molding to packaging, all production procedures are carried out in-house with state of the art machinery to maintain the highest standard of quality control, producing over 100 million toothbrushes per annum. Dr. Fresh is located in Buena Park, CA.