Written by Dentistry Today Thursday, 04 November 2010 11:50
CHICAGO – The American Association of Endodontists has developed and launched a new website that offers more content and easier navigation for dental professionals, members and patients. The enhanced site’s home page provides immediate access to the current issue of the Journal of Endodontics, features a complete calendar of U.S. and international endodontic events, offers current news from the AAE and other dental outlets, as well as links to various AAE communities, including RSS feeds, discussion forums, Facebook and YouTube. All pages in the site contain a link to the Find an Endodontist search engine.
Immediate Past President Dr. Gerald N. Glickman was the chair of the special committee that was charged by the AAE Board of Directors with creating a website that would be more accessible. “Internet usage has increased significantly in the past 10 years, and these improvements provide a wealth of free resources and continually updated information in an appealing, easy-to-use format,” he explained.
The new site allows dental professionals to access numerous tools about the intricacies of endodontic treatment. “We want to ensure through the new site structure that all of our audiences, particularly our general practitioner colleagues, are aware of the resources that the AAE has for them,” said AAE President Dr. Clara M. Spatafore. By entering the Dental Professional section, general practitioners have a wide range of clinical tools at their fingertips, including current and past issues of the ENDODONTICS: Colleagues for Excellence newsletter, case assessment and referral tips, implant resources and a speakers list for those interested in inviting an endodontist to present at a continuing education meeting.
As social media has taken on an important role in communication, the AAE site has incorporated several of these outlets, including RSS feeds that anyone can subscribe to, as well as the ability to share site links through networking pages such as Facebook, LinkedIn, Twitter and more. Additionally, the Association has launched a Facebook page and YouTube channel to further connect with the dental community. Discussion boards also are available on the website for endodontists and general dentists to post questions or comments to their colleagues.