Written by Dentistry Today Wednesday, 20 October 2010 13:11
1-800-DENTIST® was founded in 1986 to provide dental practices with new patient leads, and has pioneered many consumer marketing innovations that are now standard across numerous industries. In June, they launched a new Pay-Per-Lead program as a cost-effective option for dentists looking to build their patient base, while staying in control of their monthly budget.
“Our Pay-Per-Lead program is making it easier than ever for dentists to increase their production,” said Gregg Coccari, CEO of 1-800-DENTIST®. “We’re providing patient leads for more dentists now than any time in the company’s history.”
“When we started 1-800-DENTIST®, we had no idea that someday we’d be the largest lead source in the country,” said Fred Joyal, founder of 1-800-DENTIST®. “Our focus has always been on helping our members find more new patients — and that’s what we’re still doing 25 years later.”
In addition to providing patient leads, 1-800-DENTIST® also recently acquired Dental Senders™, a Web-based company that offers automated patient communications. The program is designed to increase dentists’ production and case acceptance, and is now offered as a free benefit to all 1-800-DENTIST® members.