Written by Dentistry Today Thursday, 29 May 2014 08:05
May 1, 2014 - In a bid to step up their game in the environmentally-friendly realms, EXACTA Dental Direct has gone Carbon Neutral, taking the step to make use of UPS's Carbon Neutral Program to offset all inherent carbon emissions.
The move to go Carbon Neutral forms part of the dental supplier's ultimate mission, which is to become a market leader, in all respects. "Our ultimate desire was to become a leader in the dental industry in part by offsetting our supply chain and shipping impact," said John Pankuch, President of EXACTA Dental Direct, when asked about the consistent levels of growth enjoyed since the company's
1996 founding and their decision to go Carbon Neutral. As far as their utilization of UPS's Carbon Neutral Program goes, Pankuch was very proud to point out the far-reaching implications of the move, which only serves to reaffirm their stance on committing to their customers while maintaining an environmentally-responsible business approach; "This program emphasizes our commitment to our customers and the community," the President concludes.
As is the case with many players that are active in a competitive market, naturally, manufacturers and suppliers want to be seen to be doing their bit to help sustain the environment and minimize the various environmental issues that result from their day-to-day dealings, but when a leader such as EXACTA Dental Direct embraces initiatives such as UPS's Carbon Neutral Program, the ensuant
impact represents the mutual concerns of the entire trade line. Customers who are also aware of the implications of being more environmentally conscious can exercise their desire to make a difference by simply buying from companies such as EXACTA Dental Direct.
Considering the consistent flow of products from EXACTA Dental Direct to the many clients they have, the anticipated difference to be made, as a result of their adoption of programs such as the UPS Carbon Neutral shipment option, induces a fair level of introspection as to how much more of a positive impact could be made if more companies followed suit. The question of such a stance
affecting the business' bottom line is somewhat of an irrelevant one too, considering that a company like EXACTA Dental Direct manages to keep their product pricing low, even in the wake of the implementation of a more environmentally-friendly approach to their operations.